Hal Hershfield
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Research Index Considering the Future Self Considering Future Outcomes Considering Other Times and Time Itself Reflecting on The Past
Press Selected Podcasts Video
AboutBook Research Research Index Considering the Future Self Considering Future Outcomes Considering Other Times and Time Itself Reflecting on The Past Media Press Selected Podcasts Video Contact
Hal Hershfield
How do people perceive the passage of time, and how do such perceptions influence decision-making and consumer behavior?
Would You Rather Have $1 Million or $5,000 Monthly in Retirement? | The Wall Street Journal

By Shlomo Benartzi and Hal E. Hershfield

The answer will tell you whether you suffer an ‘illusion of poverty’ or an ‘illusion of wealth.’

Read more…

PressTravis TatmanMarch 27, 2017Considering The Future Self
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It’s Time to A/B Test Your Financial Life | The Wall Street Journal

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What Should You Choose: Time or Money? | The New York Times

PressTravis TatmanSeptember 1, 2016Considering The Future Self
 
 

CONTACT
Email: hal.hershfield@anderson.ucla.edu
Academic site: Hal Hershfield UCLA

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