Hal Hershfield
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Research Index Considering the Future Self Considering Future Outcomes Considering Other Times and Time Itself Reflecting on The Past
Press Selected Podcasts Video
AboutBook Research Research Index Considering the Future Self Considering Future Outcomes Considering Other Times and Time Itself Reflecting on The Past Media Press Selected Podcasts Video Contact
Hal Hershfield
How do people perceive the passage of time, and how do such perceptions influence decision-making and consumer behavior?
The Cognitive Biases Tricking Your Brain | The Atlantic

Story by Ben Yagoda

Science suggests we’re hardwired to delude ourselves. Can we do anything about it?

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PressTravis TatmanSeptember 1, 2018Considering The Future Self
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Why It’s So Hard to Put ‘Future You’ Ahead of ‘Present You’ | The New York Times

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It’s Time to A/B Test Your Financial Life | The Wall Street Journal

PressTravis TatmanJune 10, 2018Considering The Future Self
 
 

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Email: hal.hershfield@anderson.ucla.edu
Academic site: Hal Hershfield UCLA

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